STRATURA: INNOVATION AND LEADERSHIP IN PAVEMENT SINCE 1967

Stratura’s journey began in 1967 with the founding of Asffrio – a company innovative from its origin and a pioneer in introducing asphalt emulsions in Brazil. Since then, it has followed a path of constant evolution, growth, and innovation, transforming into one of the main references in asphalt binder technology and sustainable solutions for road paving, implementation, and conservation in the country.

In the 1970s, the company became part of the Ipiranga Petroleum Group, being renamed Ipiranga Asfaltos. Between 1973 and 2000, it consolidated its presence with the incorporation of the assets of the companies Betubras and Cibec.

In 2007, with nationalization, it became part of Petrobras and, in 2011, it got a new name: Stratura — which means “pavement” in Latin.

In 2017, the company reinvented itself once again. It unified all factories, operations, and laboratories of the asphalt division of Petrobras Distribuidora, consolidating its market leadership and its role as a center of technological excellence in paving in Brazil.

With the return to private initiative in 2019 and the subsequent acquisition by Fiord Capital in 2022, Stratura further strengthened its commitment to excellence, sustainability, and innovation.

Today, Stratura has a robust national structure:

  • 5 strategically located factories: Paulínia (SP), Ponta Grossa (PR), Betim (MG), Maracanaú (CE), and Canoas (RS)
  • 15 resale branches: Araucária (PR), São José dos Campos (SP), Duque de Caxias (RJ), Alto do Taquari (MT), Cuiabá (MT), Candeias (BA), Três Lagoas (MS), Porto Velho (RO), Manaus (AM), Gurupi (TO), Ananindeua (PA), Betim (MG), Canoas (RS), Goiânia (GO), Macapá (AP), and Mossoró (RN)
  • Own Fleet: We own more than 40 trucks

This capillarity allows us to quickly serve clients throughout Brazil — and abroad.

At the forefront of innovation, Stratura continuously invests in its Engineering Solutions Center, with laboratories in all manufacturing units and an international reference laboratory at the Paulínia plant. It was there that technologies were born that are now transforming the sector:

  • Pavicor: colored asphalt pavement
  • Betudope Master: adhesion promoter
  • Betuflex H Plus: second-generation polymer-modified asphalts
  • Bitubags: ecological packaging for solid asphalt export
  • Emulpen: sustainable alternative to diluted asphalts
  • Capflex: asphalt with recycled tire powder: innovation with a focus on ESG
  • Post-consumer plastic modified asphalt: adding value to recycling and environmental responsibility

With approximately 200 employees, Stratura remains committed to building a safer, more efficient, and sustainable future for Brazil. It is recognized for its technical excellence, ethics in client and partner relationships, and commitment to results.

Timeline:

  • 1967 – Founding of Asffrio

  • 1970 – Entry of Ipiranga Group and change to Ipiranga Asfaltos

  • 1973–2000 – Incorporation of Betubras and Cibec

  • 2007 – Nationalization and control by Petrobras

  • 2011 – Renamed Stratura under BR Distribuidora

  • 2017 – Unification of Petrobras Distribuidora’s asphalt operations

  • 2019 – Return to private initiative

  • 2020 – Acquisition by Bitumina do Brasil (Bitumina Industries – UK)

  • 2022 – Fiord Capital assumes full control of the company

Stratura is more than an asphalt company.
It is synonymous with innovation, excellence, and commitment to the future of Brazilian infrastructure.